Toy Insider Editor-in-Chief Marissa DiBartolo stopped by Better Connecticut in New Haven to show off some great toys inspired by YouTube trends. For more on the items featured in this segment, check out the product notes below, and for the complete rundown of the best toys of the holiday season, be sure to check our complete Toy Insider Holiday Gift Guide.


  • These surprise dolls combine fun, fashion and lots and lots of gorgeous colorful hair!
  • Noah and her girl squad have “Big Hair Don’t Care” attitudes and love to share their passions with the world via the Hairdorables channel on YouTube.
  • Each doll is based on one of the 12 iconic girls from the Hairdorables videos, and these BFFs live up to the “Hairdorables” name with a variety of unique luxe hairstyles in vibrant colors!
  • Just pull, peel, and reveal 11 SURPRISE accessories and fashions that unwrap the unique personality, style, and talent of the Hairdorables girl hidden inside!
  • 36 Hairdorables dolls to collect in Series 1, including 2 rare and 1 ULTRA-rare, for mix-and-match outfits and endless styling possibilities
  • Ages: 3+
  • MSRP: $12.99
  • Available: Amazon, Target, Best Buy, Walmart


  • Ryan ToysReviews is a YouTube channel featuring 6-year-old Ryan, with more than 6 billion views.
  • Now kids can be just like Ryan when they unbox their Giant Mystery Egg. No two are the same!
  • Features an exclusive lights and sounds vehicle, ultra-rare figures, special goo and putty, a limited-edition squishy, plush, and more.
  • What will kids find inside their epic egg?
  • Ages: 3+
  • MSRP: $39.99 – $49.99
  • Available: Walmart


  • Create anything you can imagine with the unlimited connection points of atoms, neutrons, and electrons with ORBMolecules. Each set includes thousands of ORBMolecules in multiple sizes and colors that you can bond together to make magnificent creations! They hold their shape until you chose to deconstruct and start all over again.
  • Ryan’s World Molecules are completely reusable and never dry out!
  • Ryan’s World Molecules only sticks to itself, so clean up is a breeze.
  • Over 10,000 pieces in each kit.
  • Ages: 5+
  • MSRP: $14.99
  • Available: Michaels, Walmart, Target, specialty toy stores


  • Slime videos are hot on Youtube, with billions of views each month.
  • Kids can make their own slime with this easy-to-use slime kit.
  • Turn fizzing reactions into SLIMYGLOOP! Create an over the top explosion of foam and bubbles, then scoop up and work the foam to make it into SLIMYGLOOP!
  • Explore a simple, safe and fun chemical reaction then twist, stretch and play with SLIMYGLOOP brand slime.
  • Available in a variety of fun and exciting themes including: Unicorn, Confetti, Holographic & more!
  • Ages: 6+
  • MSRP: $5.00
  • Available: 5 Below, Walmart, Target, Michael’s, Barnes & Noble, Walmart


  • 1/3 of all kids make their own video content, and Tube Superstar makes it super easy to create fun and engaging videos! 

  • Comes with a unique microphone which features a QR reader that allows for simple editing on the go. 

  • Record and edit live by using the QR codes to activate special features and call-outs live in the video. 

  • The free app features three exciting video modes, unique filters, effects and sounds. 

  • Ages: 6+
  • MSRP: $24.99
  • Available: Amazon


  • Wubble Fulla balls were inspired by YouTube videos. Kids would fill their Wubble Bubble balls with all kinds of things, and it inspired the manufacturer to create Wubble Fulla!
  • Wubble Fulla Snow is the new squishy, squashy Wubble Ball filled with shiny snowflakes that’s so much fun to squeeze or shake like a snow globe! Squeeze it! Stretch it! Toss it! Watch it go splat! Take it anywhere and everywhere!
  • Once you pick it up, you won’t wanna put it down!
  • Wubble Fulla comes in three sizes: Tiny (2 ½”), Big (4”) and Huge (5”)!
  • Choose from slime, marbles, snow, and glitter!
  • Collect them all!
  • Ages: 6+
  • MSRP: 7.99-$14.99
  • Available: Target and


  • Roulette style challenge and party games are mega popular on YouTube!
  • What’s That Smell is the party game that stinks!
  • Guess the scents correctly to outrank your competition or suffer the stinky consequences of the Whiff of Shame!
  • The game includes 48 Mystery Whiff Cards and four Stank Cards and scent-barrier bags.
  • The winner—aka “Nose-it-All”—gets to pick a player of their choice to suffer the Whiff of Shame: Three Big Whiffs of one of the four outrageously stinky Stank Cards including: Extra Old Toe Cheese, Diaper Blowout, Hot Chunky Vomit, or Smothered in B.O.!
  • For added fun, capture the loser’s recoiling face in super slow motion using the ReekCam available in the free What’s That Smell app!
  • Ages: 14+
  • MSRP: $19.99
  • Available: Amazon, Target