You don’t have to break the bank to have a great holiday season. Toy Insider Associate Editor Maddie Michalik stopped by Fox 19 in Cincinnati to talk about the best toys for every budget. For more on the items featured in this segment, check out the product notes below, and for our complete rundown of the best gifts for the holidays, check out our complete holiday gift guide.


  • This Batman toy that stands more than 2 feet tall makes kids feel like they’re a superhero, with everything from wings and punching fists to projectile launchers and a motorcycle.
  • While in battle mode, kids can speak into voice changer for awesome voice effects.
  • Three Power pads: Turn power pad on right shoulder to activate wings & punching fists, turn left shoulder power pad to reveal Batman’s headquarters, turn power pad on left leg for motorcycle.
  • Push down on buttons to fire three projectiles on each shoulder.
  • Squeeze triggers for super punching action!
  • Age: 3-8
  • MSRP: $99.99
  • Available: Amazon, Walmart, Target, Toys “R” Us


  • Children’s animated Netflix series, Beat Bugs, has captured the attention of children and parents around the world.
  • Beat Bugs are now alive at retail with a spectacular range of toys utilizing songs made famous by the Beatles.
  • The colorful 3-inch scale Fab Figures are exquisitely designed with fine detail. The head and arms are articulated for posing, storytelling and other creative play.
  • Ages: 3+
  • MSRP: $5.99
  • Available: Target


  • Farm World and Wild Life Starter Sets (sold separately) are composed of classic animals little ones can recognize like a cow and a sheep or a lion and elephant. This is the perfect introduction to the world of farm and wild life animals and a great gift for pre-school children.
  • Known for their detailed, hand-painted figurines and playsets, Schleich has a wonderful selection of appealing animal-related products.
  • Age: 3+
  • MSRP: $19.99 each
  • Available: Amazon, Toys “R” Us


  • Shoppies and their Shopkins friends can now ride the elevator lift and discover three levels of fun at the Shopville Super Mall.
  • Kids can join their Shoppies and Shopkins for a movie, feeding their passion for style and fashion, and taking a seat for some treats in the food court.
  • They can also swipe and shop with the VIP card checkout to make their Shopkins drop. The Super Mall includes a Food Court, Fashion Boutique, Beauty Parlor and Smart-Phone Cinema.
  • Ages: 5+
  • MSRP: $79.99
  • Available:  Amazon, Target, Toys “R” Us, Walmart


  • Perform death-defying tricks on the Nitro Circus Giganta Ramp! Pull the rip cord and send your extreme stuntman character down a harrowing incline. Alter their fate at a moment’s notice by moving the adjustable launch ramp to see if they will wipeout or execute a perfect landing.  Will they undergo a deadly wipeout or execute a perfect landing? The fate of your stuntman is in your hands. Watch augmented reality elements come to life in real-time, this interactive playset is compatible with the Nitro Circus App.!
  • Watch augmented reality elements come to life in real-time, using the Nitro Circus App.
  • Includes adjustable launch ramp, augmented reality chips, Moto Maddy, Hairy Jerry, shopping cart, and toilet.
  • Age: 8+
  • MSRP: $49.99
  • Available: Amazon,, Target, Toys “R” Us


  • LEGO Worlds is a galaxy of imaginative worlds made entirely of digital LEGO bricks where players can explore, discover, and create together.
  • Kids can create anything they can imagine one brick at a time, or use large-scale landscaping tools to create vast mountain ranges and dot their world with tropical islands.
  • Kids can drop in prefabricated structures to build and customize any world to their liking. Players can explore using helicopters, dragons, motorbikes or even gorillas and unlock treasures that enhance your gameplay
  • Discover and Collect Rewards: Players uncover hidden treasures in diverse environments, collecting characters, creatures, vehicles, castles, props and weapons as they explore each new world.
  • Online multiplayer allows two players to explore each other’s Worlds, play competitive challenges and show-off creations.
  • Available on PS4, Xbox One, Nintendo Switch, and more.
  • Ages: 10+
  • MSRP: $29.99
  • Available: Amazon,Target, Toys “R” Us, Walmart, PlayStation Store, STEAM, Xbox Store, GameStop