Toy Insider’s Chief Toy Officer Laurie Schacht stopped by Great Day Live on CBS in Tampa to show off the hot toys that all kids will be asking for this holiday season. For more on the items featured in this segment, check out the product notes below, and for the complete rundown of the best toys of the holiday season, be sure to check our complete Toy Insider Holiday Gift Guide.


MIX & MATCH-A-SAURUS

Kids can learn about feelings as Mix & Match-a-Saurus sings and dances to ballet, hip-hop, and marching band music. Kids can insert nine different tiles into its back for different play modes.

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TIC TAC TOY XOXO FRIENDS

Kids can unbox eight surprises with XOXO Friends by famous YouTube family Tic Tac Toy. Each XOXO Friends collectible comes with colorful, mix-and-match wings and swappable accessories. There are 24 Friends to collect in series one.

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KINDI KIDS

These bobblehead dolls spark imagination and come with interactive food-themed accessories, such as a bowl of cereal that magically disappears from its spoon. Kids can choose from Marsha Mello, Jessicake, Peppa-Mint, and Donatina (sold separately).

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PJ MASKS PJ SEEKER

The PJ Seeker features a pull-out ramp, drop-down side door, and enough room for up to four vehicles in the detachable carrier. It has lights, sounds, a disk launcher, and a detachable cage. Includes Catboy and a mini Cat-Car.

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FURREAL CUBBY, THE CURIOUS BEAR

This plush will hug kids back, play peek-a-boo, dance, and babble back when spoken to. When kids feed him his bottle or treat, he’ll respond with eating sounds. His expressive face features moving eyes, nose, and mouth.

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GUMBALL MACHINE MAKER

Kids learn physics concepts as they build their own gumball machine and watch the gumball perform stunts and tricks through trial-and-error experiments. Each segment of the track teaches a different lesson in mechanical physics.

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MEGA GRAVE DIGGER RC TRUCK

This all-terrain remote control vehicle measures more than 2 feet long and features oversized tires, a custom rubber tread for superior traction control, and mega-sized shocks and suspension. Control from up to 250 feet away.

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MÜSHMEEZ

These tactile plush are soft, moldable, and stretchable. Available in three sizes, Müshmeez come in bright, fun characters, each filled with unique materials.

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CUTETITOS BABITOS SERIES 1 & CUTETITOS SERIES 3

Cutetitos Babitos are 3-inch, burrito blanket-wrapped plush baby animals with a surprise gender reveal. Plus, kids can unbox the full-sized Cutetitos, featuring new fabrics, characters, and personality “hot spots.” Sold separately.

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FLUFFY CLOUDZ JAR

This colorful, super-stretchy Cloud Slime assortment features fruit-flavored scents, including Berry Blast, Cococraze, Grape Squeeze, Melon Mania, Peach Paradise, and Piney Party. Each jar includes a surprise charm.

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ORB ODDITEEZ MORPHIMALS

Transform your world with Morphimals, the ever-changing, bendable toys that completely express themselves.  Each one starts as a cool, collectible character—how it takes shape is totally up to you. Twist, mold, pull, or squish—the possibilities are endless! Is ShapeSaurus a dino or a snake? The decision is yours to make.

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  • Ages: 5+
  • Manufacturer: ORB
  • MSRP: $9.99

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UNBOXME GIRLS

Each exclusive 8-inch Boxy Girl doll has articulated arms, legs, hips, wrists, and heads. With 36 different dolls to collect, kids can unbox a variety of shoes, hair, makeup, and clothes.

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  • Ages: 6+
  • Manufacturer: JAY@PLAY
  • MSRP: $9.99

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JIXELZ

Each puzzle set comes with hundreds of precision-cut, micro jigsaw pieces. Kids can use the included templates to create pre-determined designs or create their own. Jixels hold together strong and fit together with ease.

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LIL’ BLIZZARD FRIENDS

Kids unbox blind-packaged collectibles resembling Dairy Queen Blizzard cups. Each includes a Lil’ Blizzard Friend doll, an outfit, and interchangeable hair clips. There are 24 dolls to collect, each with a different personality.

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CRY BABIES MAGIC TEARS

Available in blind bottle houses and dressed in animal onesies, these dolls cry real tears and come with eight accessories and a sticker sheet. There are 12 characters to collect, including one rare character.

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