Looking for the best toy deals for Black Friday? Toy Insider Senior Editor Marissa DiBartolo stopped by KABC in Los Angeles with tips on what toys will be on sale on the biggest holiday shopping day of the year. For more on the items featured in this segment, check out the product notes below, and for our complete rundown of the best gifts for the holidays, check out our complete holiday gift guide.

Glowing Art Studio (Horizon Group)

  • The Glowing Art Studio includes over 70 pieces for an afternoon full of colorful creativity! Design glow-in-the-dark scratch art, create crazy spiral art, paint a glow-in-the-dark poster or color customized stickers! Explore various art mediums including watercolors, paints, markers and gel pens.
  • Age: 6+

Soft’n Slo Squishies Pastry Box (ORB)

  • We are launching our very first Soft’n Slo Squishies Pastry Box kit for Black Friday.
  • This special collectors box features 5 slow rising Soft’n Slo Squishies™, the perfect addition to any Squishy collection.
  • Sale price: $19.99 (regular price – $39.99)
  • Age 8+


  • Break Free from YULU Toys is a new, challenging action skill game full of urgency, suspense and tons of fun. The objective: players must race to pick the lock on their handcuff as quickly as possible and before everyone else.
  • Players are handcuffed together and insert a maze into each handcuff.
  • Includes three maze colors; each represents a different level of difficulty, making each round unpredictable.
  • Using a pick lock, players have to pick the lock as quickly as possible.
  • Each game comes with tokens that correspond with the different colored mazes and has points on the back.
  • Each player will receive a token after each round in the order they released themselves from the handcuffs.
  • The player with the most points at the end of three rounds wins the game.
  • Age: 6+

Hatchimals Glittering Garden (Spin Master)

  • Who’s inside? It’s a surprise! Sparkly Pengualas and Shimmering Draggles are getting ready to hatch in homes this summer.
  • Hailing from Glittering Garden, the newest Hatchimals are nestled inside speckled eggs that shimmer and feature twinkling wings and soft, sparkling fur.
  • Rainbow eyes lets you know your Hatchimal is ready to hatch. Raise your Hatchimal through 3 stages: Baby, Toddler, and Kid.v
  • Age: 5+

Shopkins Shoppies Skyanna’s Jet Playset (Moose Toys)

  • Kids will love imagining jet-setting adventures with the Shopkins Jet! Skyanna always has her head in the clouds dreaming about her next exotic destination and when she’s on the flight-deck she makes sure the passengers are ready for some first-class fun. Featuring an overhead compartment for luggage, seats and rolling wheels. Includes exclusive Skyanna Shoppies doll and 3 exclusive Shopkins characters, Fizzy Soda, Lynn Flight Meal and Captain Zoom. Plus, a suitcase, luggage bag, cart, passport, hairbrush and a VIP card to use with the free World Vacation app. This fabulous Jet holds 3 Shoppies dolls (sold separately) and features rotating seats. Get ready for a Shopkins World Vacation!
  • Age: 5+

LeapPad Ultimate (LEAPFROG)

  • Building upon the success of the beloved LeapPad, the new LeapPad Ultimate is the perfect first learning tablet for children. Featuring more than $100 worth of pre-loaded learning apps and videos, the LeapPad Ultimate helps kids build core skills in mathematics, reading and science as well as music, problem solving, logic, and creativity to help prepare kids for preschool and beyond.
  • LeapPad Ultimate also provides access to the LeapFrog App Center that is comprised of 1,000+ learning apps, e-books, videos, and more (each sold separately).
  • This learning tablet is designed for kid-safe play right out of the box, with a kid-friendly web browser that provides access to pre-selected websites approved by learning experts, as well as a built-in bumper, reinforced design, and shatter-safe screen. Parental controls allow parents to add multiple kids to one tablet as well as set play time limits.
  • Age: 3-8


  • This toy ice cream cart delights and surprises with a range of buttons, lights, sound effects, music, and fun phrases.
  • It features eight scoops of ice cream, three toppings, and three flavors of syrup to teach kids 10 colors and flavors.
  • Kids can create tons of delicious looking and imaginative combinations.
  • Insert an order card into the slot on top of the cash register, then build the customer’s order in the correct sequence to help build memory and sequencing skills.
  • Use the magnetic scooper to scoop the ice cream and learn colors, then complete the order by adding toppings and pretend syrup. Kids will love pressing the pump to add pretend syrup as they count along from 1 to 10.
  • Ages: 2+


  • Whether you’re riding around your neighborhood or cruising to a friend’s place, Hovertrax 2.0 offers the performance and maneuverability you need to make every ride a blast! Auto
  • Exclusive EverBalance™ technology provides an state-of-the-art, auto self-balancing experience for an easier mount and smoother ride, every time.
  • Up to 60 minutes of continuous use with a speed of 8 mph.
  • Steering is foot controlled with anti-slip rubber foot platforms for seamless maneuvering.
  • Comes in red, blue, white, black, or green.
  • Includes battery charger, no assembly required.
  • Holds up to 220 lbs.
  • Age: 8+