Crash Into Fun with Wreck Royale Vehicles from MGA Entertainment

Kids love to crash toy cars, and the maker of L.O.L. Surprise! and the Little Tikes Cozy Coupe is getting in on the action.

At the Los Angeles Auto Show this weekend, visitors will get a first look at several new vehicles making their debuts, including the Kia Seltos, BMW 330e X-Drive, Land Rover Defender 110, and the redesigned Nissan Sentra. In a special section designated as “The Garage,” they’ll also be able to see vehicles that are a bit smaller and more unique, such as Da Bomb and Meatloaf.

MGA Entertainment (MGAE) is revving up the engines for the debut of Wreck Royale, a new toy line featuring crashing, “exploding” vehicles that kids can customize using a multitude of mix-and-match parts. When kids crash their Wreck Royale rides, the spring-loaded bumpers flip the vehicles and send the parts flying for an “explosive” play experience.

Geared toward kids ages 6 and up, the initial lineup includes Big Boss, Meatloaf, Ricky Rodder, Da Bomb, and Tooned Out in single packs, alongside a Double Trouble vs. King Cra$h two-pack. All of the included pieces are compatible with other vehicles in the line so that kids can swap parts between vehicles for totally new creations. MGA has been previewing Wreck Royale on Instagram, and videos are expected to hit YouTube shortly.

https://www.instagram.com/p/B5LC_NdFNHS/

Wreck Royale will launch Dec. 2 on Amazon before crashing into Walmart and Target on Jan. 13.

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.