Toy Insider’s Chief Toy Officer Laurie Schacht spoke to CBS News at the Toy Insider’s annual Holiday of Play event to show off some of the selections from our Hot 20 list of the best toys of the year. For more on the items featured in this segment, check out the product notes below, and for the complete rundown of the best toys of the holiday season, be sure to check our complete Toy Insider Holiday Gift Guide.  

COCOMELON DELUXE INTERACTIVE JJ DOLL

JJ, the star of CoComelon, comes dressed in his favorite outfit. Kids can feed him peas and watch him giggle and sing some of his favorite songs, including “Your Name” and “Yes, Yes, Vegetables.” JJ, the star of CoComelon, comes dressed in his favorite outfit. Kids can feed him peas and watch him giggle and…

Product Facts

  • MSRP:
  • $29.99
  • Age:
  • 2+

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BATMAN BAT-TECH TRANSFORMING BATCAVE

Transform this 30-inch Batman figure into a playset with more than 10 different play areas. The set features interactive sounds activated by the elevator that moves throughout the levels. It's compatible with 4-inch figures and includes an exclusive Batman figure. Transform this 30-inch Batman figure into a playset with more than 10 different play areas.…

Product Facts

  • MSRP:
  • $99.99; $129.99 CAD
  • Age:
  • 4+

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FLYBAR BUMPER CAR

Toddlers can zip around the house and race, chase, spin, and bump while they steer with the easy-to-use joysticks. The car performs 360-degree turns, includes flashing LED Lights, and reaches a maximum speed of 1 mph. Supports kids up to 66 pounds. Toddlers can zip around the house and race, chase, spin, and bump while…

Product Facts

  • MSRP:
  • $99.99
  • Age:
  • 18 MOS.+

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LOL SURPRISE OMG HOUSE OF SURPRISES

LOL Surprise and OMG fashion dolls both have a new home in this 4-foot, wooden dollhouse. Features 10 rooms, transforming furniture, lights, an elevator, a pool, a garage, and more. Dolls sold separately. LOL Surprise and OMG fashion dolls both have a new home in this 4-foot, wooden dollhouse. Features 10 rooms, transforming furniture, lights,…

Product Facts

  • MSRP:
  • $229.99
  • Age:
  • 4+

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POKÉMON TRADING CARD GAME: CELEBRATIONS ELITE TRAINER BOX

Celebrate Pokémon's 25th anniversary with this Elite Trainer Box that has everything trainers need to play and collect Pokémon TCG, including 10 Celebrations four-card booster packs and 25 close remakes of iconic Pokémon cards. Celebrate Pokémon's 25th anniversary with this Elite Trainer Box that has everything trainers need to play and collect Pokémon TCG, including…

Product Facts

  • MSRP:
  • $49.99; $89.99 CAD
  • Age:
  • 6+

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TAMAGOTCHI PIX

Thanks to the built-in camera, kids can take pictures with their virtual pet and experience new interactions, including cooking for their pet, having food delivered, and meeting other real-world Tamagotchi friends. Thanks to the built-in camera, kids can take pictures with their virtual pet and experience new interactions, including cooking for their pet, having food…

Product Facts

  • MSRP:
  • $59.99; $84.74 CAD
  • Age:
  • 6+

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The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

KIDIZOOM PRINTCAM

Click and print instantly with this kid-friendly camera. Flip up the lens to take selfies, preview images on the 2.4-inch color screen, browse more than 110 templates, and more. Includes parent controls for safe photo fun. Click and print instantly with this kid-friendly camera. Flip up the lens to take selfies, preview images on the…

Product Facts

  • MSRP:
  • $74.99; $93.99 CAD
  • Age:
  • 4+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

About the author

Bill Reese

Bill Reese

Bill Reese is Business Operations Manager at Adventure Media & Events, where he's worked since 2014. A former editor at Playbill and graduate of SUNY–Purchase, he spends most weekends rooting for the New York Red Bulls pro soccer team and making subway systems out of Brio trains with his little boy Jonah.

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