The Toy Insider will host the seventh annual HoliDAY of Play event on Thursday, Sept. 20, during which 150 members of the press will meet face-to-face with some of the top companies in the toy industry and get hands-on experience with the best toys on the market.

HoliDAY of Play guests will be among the first to see the Toy Insider’s highly anticipated Hot 20 list of the hottest holiday toys, as well as its STEM 10 and Top Tech 12 toy selections. More than 20 toy sponsors will also be in attendance, showing off their key items for the holiday season, sure to be topping kids’ wish lists. Plus, delicious snacks and holiday-themed cocktails will be served.

As always, all guests will leave with an awesome bag of swag to review and enjoy with family and friends, stuffed with toys from kids’ favorite brands.

When & Where

Sept. 20, 2018
4-8 p.m.

Manhattan Penthouse
New York City

Click here to apply for an invite!

Please note: This is an exclusive event with limited space. The Toy Insider will review all press credentials and will send out invitations as they see fit. The Toy Insider has the right to refuse any and all applicants. No children are permitted at this event.

Interested in becoming a sponsor?
Click here to inquire about opportunities!

About the author

Marissa Silva

Marissa Silva

Marissa Silva is editor-in-chief of the Pop Insider and the Toy Insider, the leading consumer holiday gift guide and toy review and news website. As a professional toy reviewer and an industry expert, she consistently reports on toy, entertainment, and pop culture trends and hot products. In addition to digital content management, Marissa contributes feature-length articles to the Pop Insider and leading toy industry trade magazine The Toy Book, providing retailers, manufacturers, and licensors with information on the latest in toy news. Marissa has been featured on the TODAY Show, Good Morning America, Fox and Friends, ABC World News Now, MSNBC, CBS, NY1, WPIX, and more. A board game fanatic and professional toy reviewer, she spends most of her free time shopping for superhero T-shirts, crushing at Mario Kart, and anxiously awaiting her Hogwarts acceptance letter. You can follow her on Twitter and Instagram @thattoygirl.

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