Toy Insider Senior Editor/Toy Book Editor-in-Chief James Zahn joined NTD Business News to discuss the growing “kidult” toy market and show off some of the holiday season’s hottest toys. For more on the items featured in this segment, check out the product notes below, and for the complete rundown of the best toys of the holiday season, be sure to check our complete Toy Insider Holiday Gift Guide.
S.S. ENTERPRISE NCC-1701 SHIP
Fast Facts
- Ages: 4+
- Manufacturer: PLAYMATES
- MSRP: $39.99; $55-60 CAD
MEGA POKÉMON MOTION PIKACHU BUILDING SET
Build the most detailed and elaborate Pikachu to date with this fully mechanized building set that includes a display case and a rocky path that becomes animated when the toy is activated. Complete the model and turn the crank to set legs, feet, and tail in motion for a truly authentic experience. Includes buildable display case. Comes with 1092 bricks and pieces that combine with all MEGA Pokémon building sets and are compatible with other name brands.
Fast Facts
- Ages: 12+
- Manufacturer: MATTEL
- MSRP: $96.99
LEGO ICONS TRANSFORMERS OPTIMUS PRIME
Hasbro's Transformers brand comes to LEGO form with this 1,508-piece Optimus Prime construction set inspired by the heroic Autobot leader's G1 design.
Fast Facts
- Ages: 18+
- Manufacturer: LEGO
- MSRP: $169.99
Bill Reese