Toy Insider Editor-in-Chief  Marissa DiBartolo joined Today in L.A. to show off the hottest toys of the holiday season. For more on the items featured in this segment, check out the product notes below, and for the complete rundown of the best toys of the holiday season, be sure to check our complete Toy Insider Holiday Gift Guide.


STAR WARS THE CHILD ANIMATRONIC EDITION

Touch the top of The Child’s head to activate more than 25 sound and motion combinations. Become the interactive creature’s protector and pretend to harness the power of the Force as The Child closes its eyes, raises its arms, giggles, and more.

Fast Facts

  • Ages: 4+
  • Manufacturer: HASBRO
  • MSRP: $59.99; $79.99 CAD

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POWER TREADS

Easily build the all-surface vehicle, then create a custom course using the modular track set. Track pieces are interchangeable and can be placed far apart or close together. Add obstacles using any household items.

Fast Facts

  • Ages: 5+
  • Manufacturer: WOWWEE
  • MSRP: $19.99 - $39.99

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ZOE

This 18-inch doll’s hair is specially designed with curl power. Kids can wash it with real products and style it in different ways, such as puffs and box braids. Zoe empowers kids to learn to love the hair they’re born with.

Fast Facts

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YOUNIVERSE ULTIMATE CRYSTAL GROWING LABORATORY

Kids grow their own crystal magic. Learn the science behind nucleation, molecular reactions, and more. Discover how science and style come together by creating sparkling, crystal-growing accessories. Or learn how easy it is to make a rainbow that shines no matter the weather with a simple chemical reaction.

Fast Facts


INCOHEARENT FAMILY EDITION

OH WEM SHE (OMG)! In this family-friendly version of Incohearent, players compete to guess the gibberish. The first player to decode 10 Incohearent phrases wins the game.

Fast Facts

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