Bonkers Toys and pocket.watch teamed up with hit YouTuber Ryan from Ryan ToysReview for another round of fun and games in his Ryan’s World collection. Kids ages 3 and up will continue their own exciting… read more
Return to Ryan’s World with These New Mystery Toys
Play-Doh Makes Its Way to YouTube This Summer
What’s that you smell?👃 That would be the distinct scent of your favorite Play-Doh colors on their way to their very first YouTube series. 🖥 This summer, Hasbro will launch The Play-Doh Show, a YouTube series featuring animated… read more
Spreading the Joy of Play: Toy Companies That Give Back
The toy industry is a never-ending cycle that’s filled with a lot of movement and excitement. The yearly build-up comes to its peak with the all-important holiday season, mirroring the peak of another important season: the… read more
Kids Will Have So Much Flippin’ Fun with Bottle Flip The Board Game
Get ready to flip out. If you’re not sure why videos of kids flipping water bottles have been flooding your newsfeed this year, then you clearly haven’t given the fad a try. As simple as… read more
Delve into Stampy Cat’s Lovely World
The wonderful and quirky persona of Stampy Cat jumps out of the Internet and into the pages of the first and only book based on the YouTube sensation. Justly titled Stampy’s Lovely Book, from Random… read more
These Are Your Go-To Stocking Stuffers
Sometimes the best gifts come in the smallest packages. To show off this year’s top stocking stuffers, Toy Insider Mom Laurie Schacht dropped by WGN Chicago. Bigger isn’t ALWAYS better! Moji Mi (Little Kids… read more
Hasbro Sweetens Up Game Night with Pie Face
Ever wanted an excuse to throw a pie in someone’s face? Hasbro is ready to help. Under license from Rocket Games, Hasbro Inc. will manufacture and distribute the Pie Face game. The easy-to-play, family-friendly game… read more
HeyThatsMike Toy Insider May Surprise Box!
HeyThatsMike is one of our favorite toy review YouTube channels, and hosts Mike and Holly love ALL kinds of toys. Their very first Toy Insider surprise box for the month of May featured some awesome… read more
Mommy & Gracie Show May Surprise Box!
The fantastic and fun mother-daughter duo that is Mommy & Gracie Show unwrapped their very first mystery box of toys from…. US! Check out all of the awesome toys that are inside, with details, descriptions, and purchase… read more
Fisher-Price Launches Best Possible Start Campaign with Mothers from All Over the World
This past Friday, Fisher-Price Inc. released a short film entitled Wishes for Baby, marking the official launch of its Best Possible Start marketing campaign. Directed by Patrick Creadon, and filmed with real parents from around… read more
WELCOME TO THE TOY INSIDER! There is nothing like watching your little one unwrap the one toy they've been wishing for all season—and we're here to help you find the perfect toy to bring a smile to your kid's face!
