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Expert Reviews

A Look Inside Toy Fair New York with Reuters

Toy Insider Mom Laurie Schacht was interviewed by Reuters at Toy Fair New York 2019 and spoke about some of the biggest trends in the toy industry and what to watch out for in the… read more

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A Look Inside Toy Fair New York on CBS 2 New York

A look at what’s hot at this year’s Toy Fair.

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Previewing 2019’s Hottest Toys on ABC World News Now

A preview of the hottest new toys debuting at Toy Fair New York.

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New York Toy Fair 2018

The Toy Association‘s New York Toy Fair will take place from Feb. 17 through 21 this year—and we’re covering all of the action! Be sure to follow @TheToyInsider on Twitter and Instagram, like The Toy Insider on… read more

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Best of Toy Fair 2017: Building Differently

The construction toy aisle has been full of bricks for decades, and that’s not changing anytime soon. What is changing is that in addition to all those classic bricks, kids are being offered new ways… read more

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Toy Fair Exclusive Reveal: Why a Tiger Will Be Your Kids’ New BFF This Year

Trips to the zoo are about to become totally unnecessary: This year, Hasbro is bringing an adorable baby tiger to a playroom near you. Roarin’ Tyler, The Playful Tiger Pet is the latest addition to… read more

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Best In Show: Top Toys from Toy Fair 2017

What’s trending in toy land? Get a jump on the hottest toys of the year! The Toy Industry Association‘s North American International Toy Fair took place from Feb. 18 through 21 this year—and we covered all of the action! From new slime… read more

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Best of 2016: Girl Power Toys that Totally Rock

“Girl power” is more than just a ‘90s girl band mantra. It’s become a huge buzzword across many industries and companies who all have one goal: to empower young girls to become strong women. And… read more

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Best of Toy Fair 2016: Interactive Pets

Parents can skip the trip to the pet store and head straight to toy aisles that will be filled with pets in all shapes, colors, sizes, and species this year. We found a zoo’s worth of… read more

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Best of Toy Fair: Gender Neutral Baby Toys

IT’s a tale as old as time: Pink is for girls and blue is for boys—but not anymore. If there’s one thing that North American Toy Fair 2016 made clear, it’s that infant toy manufacturers have… read more

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