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Expert Reviews

New Ninja Life Hacks Books Help Kids Master Social-Emotional Skills

Ninjas are swooping in to teach kids how to expertly manage their emotions, shadow-warrior style.

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Pretend Play with these Precious Princess Baby Dolls

Preschoolers will love to add these new dolls to playtime!

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MeandMine’s Anatomy Kits Help Kids Explore How Emotions Affect their Bodies

Understanding our emotions starts with understanding our bodies!

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Join Us at #PartyForKeeps on Twitter: April 9!

Win positive prizes all week long with our For Keeps giveaways!

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‘All the Ladies’ Kids’ Album Celebrates Girl Power

The album from Joanie Leeds drops in April!

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Colorforms Provide Creativity for Kids with Cognitive Challenges

Kahootz’s Classic Colorforms is a fun activity with social story benefits.

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Fisher Price’s Bounce and Spin Puppy Teaches Coordination & Social Skills

The Fisher-Price Bounce and Spin Puppy is the perfect answer to your kiddo’s request for a furry friend and really hits the “spot” for learning fun. This stationary ride-on dog plays songs, sounds, and educational… read more

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LEGO DUPLO My First Emotions Will Give Kids ALL the Feels

How does that make you feel? That’s what LEGO asks kids with one of its newest building sets, LEGO DUPLO My First Emotions. The set helps toddlers to understand different emotions. True to the LEGO DUPLO… read more

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Best of Toy Fair 2017: Toys that Promote Emotional Growth

What are you in the mood for? It may seem like a simple question, but for kids who struggle with emotional development, it’s not nearly as easy as it sounds. After roaming the aisles at… read more

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MagicMeeMees Are Expressive New Collectibles

It can be tough for kids to explain how they are feeling—but that’s no problem for MagicMeeMees. A new interactive collectible line from Future of Play, MagicMeeMees are cute little plastic creatures that vibrate and light… read more

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