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Expert Reviews

Rubie’s Dresses Up Playtime with Imagine by Rubie’s

Rubie’s Costume Co. is a go-to for Halloween fun. With the company’s new Imagine by Rubie’s line, kids can dress-up as their favorite characters 365 days of the year. That’s right—Rubie’s is bringing kids’ favorite brands… read more

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PlaSmart Puts Kids on a Highway to Fun

If only there was some way to express to you over this computer how enthralled, enamored, and ecstatic my son is over toy cars. He looks at them, displays them, and—of course—plays with them. Yet,… read more

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Lena, The Toy Insider Kid, Shows Off Just Pretend Kids’ Costumes

Lena, The Toy Insider Kid, loves to play dress up. She is interested in anything beautiful, and is quite partial to wearing wings. Just Pretend Kids‘ Dress Up Collection has a wide range of shiny, sparkly,… read more

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Pretend Play and Dress Up

When I was a kid, my brothers and I would play all summer long, or during school vacations, using pretend play. We did not have a lot of money growing up and therefore not a… read more

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Kids Can Battle Like Captain America with Hasbro’s Super Soldier Gear

In my great anticipation of Marvel Captain America The Winter Soldier, Hasbro, the makers of Nerf, has a whole line of new toys, including a great role-play lineup of Super Soldier Gear. Kids can deck themselves… read more

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