Top Toy Trends: Classic Comeback

Classic play is here to stay. With so many parents looking for alternatives to screen time, toys that encourage open-ended play are big this year. Play sets, building blocks, and puppets are all making a… read more

RED ROOF COZY COTTAGE

Calico Critter Bell Hopscotch is ready to play house in this furnished home, complete with a bed, a kitchen sink, a stove and oven, food, tables, chairs, and more. The Cozy Cottage can connect to… read more

Social Interaction
Emotional and Social Intelligence

GRAND DEPARTMENT STORE GIFT SET

The centerpiece of the Town Series features elegant, sophisticated styling and introduces a new Calico Critter, Stella. The set inspires imaginative play and comes with shops and accessories, a terrace, balconies, custom windows, and more.

Motor Skills
Social Interaction
Emotional and Social Intelligence

GLAMOROUS DESIGNER SET

Create rings and key chains with more than 1,000 jewel and solid Aquabeads in 16 colors. The set includes a case, a layout tray, a bead peeler, template sheets, and 3-D accessories.

Motor Skills
Social Interaction
Emotional and Social Intelligence

Great Gross Toys on FamilyCircle.com

When it comes to hot toy trends, gross is good. In today’s installment of Family Circle Magazine‘s “10 Days of Toys” Toy Insider Mom Laurie Schacht joins Lifestyle Editor Suzanne Rust to talk about the slimiest, grossest… read more

Family Fun Games on Windy City Chicago

Looking for some great games for family game night? Toy Insider Mom Laurie Schacht stopped by Windy City Live on ABC 7 in Chicago to talk about some great games the whole family can enjoy. For… read more

Calico Critters Had Babies and They’re Too Cute

OK let’s be real—babies are adorable. So when I heard that Epoch Everlasting Play‘s Calico Critters clan had babies, I couldn’t wait to head over to their townhome and check out their little angels. Introducing the Calico… read more