The big hair is back in four new collections.
Every Day Is a Good Hair Day with These New Hairdorables
Distroller Dolls Deliver Out-of-This-World Care and Cuteness
Kids learn all about kindness and care with the adorable Distroller World dolls.
Big-Haired Blume Dolls Bloom Out of Flowerpots
Just add a sprinkle of water to watch these dolls bloom, then open the flowerpot to reveal tons of surprises, including outrageous hairstyles.
Celebrate 60 Years of Barbie with New Toys, Family Events
Barbie’s 60th anniversary is bringing lots of fun for kids and families.
Sing and Dance Along with Pinkfong Baby Shark Dolls
The “Baby Shark” song will stay stuck inside your head with these adorable cuddly plush from WowWee.
Join the Hairdorables Squad with Series 2
Their hairdos and attitudes just got bigger with the new Hairdorables Series 2 and Hairdorables Pets collections.
Wear Your Best OOTD to Our #OffTheHookParty on Jan. 25!
SPONSORED
Get your OOTD ready: You’ll have five chances to win some Off The Hook prizes!
The ’90s Are Back with Polly Pocket World Compacts
We are all just living in Polly’s world with the revamped Polly Pocket World Assortment compacts from Mattel.
FurReal Ricky, the Trick-Lovin’ Pup Is Your New Puppy BFF
Good news, parents: You can now get your kids the puppy they’ve always begged for. Well, sort of. Hasbro‘s FurReal Ricky, the Trick-Lovin’ Pup is an interactive pet that kids ages 4 and up will… read more
Meet the #Hairdorables During Our Twitter Party on July 13!
SPONSORED
Fluff, flip, and freshen up your hair! We’re throwing a Hairdorables Twitter party, sponsored by Just Play Toys, on Friday July 13 from 11 a.m.-12 p.m. EST. Join us for an hour full of fun, trivia, and… read more
WELCOME TO THE TOY INSIDER! There is nothing like watching your little one unwrap the one toy they've been wishing for all season—and we're here to help you find the perfect toy to bring a smile to your kid's face!
