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Expert Reviews

Free Resources to Keep Kids Busy While Schools Are Closed (Updated)

Check out these complimentary programs, activities, and lesson plans to keep kids’ minds sharp from home!

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Families Can Celebrate Favorite Foods … with Barbie!

Kids can reveal dolls inspired by favorite foods, such as donuts, pizza, tacos, popcorn, and more.

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New American Girl Online Hub Provides Free, Thoughtful Content for Kids

American Girl debuts an online content hub to keep kids and parents entertained and engaged.

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Get Kids Moving with L.O.L. Surprise! Boredom Busters

#BBsBoredomBusters are launching every day until further notice.

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Little Cuties Dolls Offer Full-Size Fun

These new, 8-inch dolls are great for on-the-go play!

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Be a Prima Sugarina Ballerina with WowWee’s Collectible Mini-Dolls

Sweet, swirl, dance, and twirl with Prima Sugarina collectible dolls.

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Meet the New American Girl Truly Me Dolls with Rainbow Hair

Mattel’s latest additions to the Truly Me American Girl range includes colorful rainbow hair.

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Kids Can Help Design the First ‘Barbie Style’ Dolls

Vote for certain stylish Barbie looks for a brand-new doll series.

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Get Trendy with New L.O.L. Surprise! x Uniqlo Fashion Capsule

Uniqlo and MGA Entertainment will launch a new kids’ fashion range this spring.

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Mattel Goes for the Gold with New Olympics Collection

Mattel unveils gold medal-worthy toys inspired by the Tokyo Olympics.

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