DC SUPER HERO GIRLS STARFIRE AND FROST ACTION DOLLS

Two new dolls join the superhero lineup. Each 12-inch action doll wears a fabulous outfit that blends iconic elements of the original DC character with modern fashion trends. Each doll’s accessories are equally awesome, and… read more

Social Interaction
Emotional and Social Intelligence

DC SUPER HERO GIRLS ACTION DOLLS

Kids can explore their inner hero with dolls inspired by the students of DC Super Hero High. At 12 inches tall, each action doll wears iconic fashions inspired by the original DC comic books to… read more

Motor Skills
Social Interaction
Emotional and Social Intelligence

The Changing Role of Women in Action Figures

Superhero is a gender-neutral term, but when it comes to action figures, the muscular men have more representation than the fierce females. But maybe, not for long. According to Jason Bainbridge, author of the article… read more

DC Super Hero Girls Action Dolls Rock Girl Power

Being a teenager is hard. Being a superhero teenager is even harder. Embracing this concept, DC Super Hero Girls is a new interpretation of iconic DC Comics characters in an all-new high school setting. The… read more

Best of 2016: Girl Power Toys that Totally Rock

“Girl power” is more than just a ‘90s girl band mantra. It’s become a huge buzzword across many industries and companies who all have one goal: to empower young girls to become strong women. And… read more

DC Super Hero Girls Fly into NYCC

At Super Hero High, class is in session, and the students are ready to teach your kids just how powerful girls really are. Warner Bros. and DC Entertainment, in partnership with Mattel, launched the new… read more