Create your own customized gel stickers with special paints and templates. This kit lets kids make as many as 50 stickers. Simply paint, peel, and stick on mirrors, lockers, windows, and more.

Motor Skills
Emotional and Social Intelligence


Kids can blow into the pens and create cool airbrush designs with this all-in-one art studio kit. The self-contained unit comes with an activity surface, marker holders, special markers, and stencils.

Motor Skills
Emotional and Social Intelligence


This set includes all the ingredients kids need to make their own version of Nickelodeon’s iconic slime. Mix and make oooey, gooey fun. Comes in a variety of textures and colors, including neon and glow,… read more

Motor Skills
Emotional and Social Intelligence
Hot 20 Toy


SoundMoovz are motion-activated musical bands that use Bluetooth technology to pair with a free app. Kids choose from more than 400 sounds, strap them to wrists or ankles, and move to make music. Multiple play… read more

Motor Skills
Social Interaction
Emotional and Social Intelligence
Smart Tech

New School Year, New Toys on WGN Chicago

Looking for the best new toys to kick off your kids’ school year? Toy Insider Mom Laurie Schacht stopped by WGN in Chicago to talk about the best toys for the new semester. For more on… read more

Hot Summer Toys on CBS New York

Summer’s here and so are the hottest new toys for your kids’ summer vacation. Toy Insider Mom Laurie Schacht stopped by CBS in New York to show off the season’s best new toys. For more… read more

Paint, Peel, and Stick with 3-D Cra-Z-Gels

This might not be the medium used in your average paint night, and that’s ok. Ideal for kids ages 6 and up, the 3-D Cra-Z-Gels Deluxe Sticker Art set from Cra-Z-Art let’s kids paint, peel,… read more

Rainy Day Fun on Better Connecticut

Don’t let bad weather rain on your kids’ fun. Toy Insider Senior Editor Ali Mierzejewski stopped by Better Connecticut in New Haven to show off the best toys for fun on a rainy day. For… read more

DIY Family Fun on ABC World News Now

Looking to put a unique twist on your next family fun night? Toy Insider Senior Editor Marissa DiBartolo stopped by ABC World News Now to talk about how to create a personalized family night with… read more

The Best Toys from Movies and TV on

If there’s anything kids love more than big summer blockbuster movies and hot TV shows, it’s taking their favorite characters from the big screen home with them. Toy Insider Mom Laurie Schacht stopped by the offices of… read more