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Expert Reviews

31 Days of Halloween Toys and Games

Pumpkin spice up your life with 31 spooky toys and games!

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Angel High Dolls Fly Into Stores with Swappable Fashion Accessories and Wings

Kids can hunt for the super rare Golden Angel High wings to add to their dolls’ glam looks.

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Celebrate 70 Years of Wonderland with a Limited-Edition Mary Blair Alice Doll

You must have a cup of tea to commemorate the occasion!

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Discover the Sweet Secrets of the NA! NA! NA! Ultimate Surprise

Discover your inner glam fashionista with these Na! Na! Na! Surprise dolls!

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Unbox a Barbie Family with the Barbie Color Reveal Slumber Party

Start planning that sleepover with the new Barbie Color Reveal Slumber Party Fun!

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Share Positive Affirmations with These New Collectibles

For Keeps is a collectible doll line full of inspirational messages.

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Meet the BFF Bright Fairy Friends & Their YouTube Show

These fairy friends have light-up wings and twinkling fairy jars.

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The Most Epic #HairdorablesParty Is Here: WIN this Friday

You could win Hairdorables Hair Art, Hairdorables Hairmazing Prom Perfect, AND Hairdorables Longest Hair Ever dolls!

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Reveal a Magical, Glittery World with Cry Babies Magic Tears Winged Houses

With new sparkling features, these new Cry Babies collectible dolls feature tons of magical surprises.

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Find a Surprise Under Every Sprout with Blume Baby Pops

Kids can pluck these sprouts out of the planter to reveal collectible dolls, cozy costumes, and more.

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