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Expert Reviews

TEDDY PETS

Teddy Pets are freshly groomed, soft, and cuddly animal friends inspired by the trend of grooming long-coated dogs in a teddy bear style. Kids can collect Teddy Pets in a variety of breeds, each featuring… read more

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SHOULDERKINS

Shoulderkins are cuddly plush animals that rest securely on kids’ shoulders using the power of magnets. Kids attach their playful new friends using a fabric-covered metal base that connects to a magnet hidden in the… read more

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Celebrate Earth Day 50 with these Fun Toys and Activities

A celebration of play for our planet for Earth Day 2020!

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10 Terrific Toy Fair Picks from an ‘Insider’

Read Toy Insider Parent Deb Zelasny’s top Toy Fair 2020 picks!

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More ‘YooHoo to the Rescue’ Plush Characters Are Coming

Inspired by ‘YooHoo to the Rescue,’ an expanded line of plush characters is expected to debut mid-year.

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YooHoo & Friends Provides an Adorable & Educational Experience

Yooooooohoooooo! Cute plushies over here! Aurora’s YooHoo & Friends line of super adorable plush animals has it all. YooHoo & Friends is based on rare or endangered animals found all over the world, and reinforces… read more

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Win Adorable Plushies in our #AuroraYooHooParty on March 8!

RSVP for your chance to win Aurora World’s YooHoo & Friends, including the brand new YooHoo Sacks!

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New Dr. Seuss Toys are Coming From Aurora!

Aurora World will launch a line of products inspired by the books by American author Theodor Geisel, also known as Dr. Seuss. The initial launch will feature popular characters from the books and will be… read more

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SEA SPARKLES RAINBOW VIOLET

Rainbow Violet is a mermaid with blue and purple hair, a gorgeous rainbow tail, and a bright golden crown. This 18-inch doll features Mylar material for realistic and soft hair that kids can comb.

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Best of Toy Fair 2017: Collectibles

Little is still big this year. Collectibles are everywhere, and while they were a major trend in 2016, this year may just outdo the last. The Toy Insider team and I came across hundreds of… read more

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