Shopkins

The world of Shopkins is expanding — at home.

Shopkins: Shop n’ Seek is an augmented reality (AR) game that launched last year. Using the Shopkins: Shop n’ Seek app, kids can hunt for their favorite Shopkins characters to amass a virtual collection that can be enjoyed anywhere.

The Small Mart Grocery Store is an all-new level that arrives in a new update designed to expand the virtual scavenger hunt while being played in a more confined space.

“In this challenging time for families, we wanted to bring a fun and immersive way for kids to stay active and safe in their homes,” says Travis Riggs, CEO of app developer Blipd. “The Shopkins brand — combined with playing in an augmented world — brings so much joy to kids everywhere, and that is what we need now more than ever.”

Based on Moose Toys‘ popular doll and collectibles brand, Shopkins: Shop n’ Seek is free for iOS devices. Parents should be aware that the game does feature optional, in-app purchases.