Everybody out of the water!

As Discovery Channel’s Shark Week rapidly approaches, shark lovers can show their pride with some new toys and games hitting shelves this month.

Build-A-Bear is back with a new Shark Week collection (pictured above) for the third year in a row. A plush great white shark is swimming into stores throughout July, and a plush saw shark is launching on buildabear.com as an online exclusive. Dandee is also releasing plush shark toys at Walmart and Ahold.

Related: Surf and Swim into Fun with New Baby Shark Toys

In addition, Mattel is releasing a Shark Week-themed UNO this month; Bright Kingdom is returning with a line of shark playsets available at CVS; and Meredith is partnering with Discovery on a shark-themed bookazine, The Ultimate Book of Sharks, available in August.

Each year, shark fanatics and curious viewers alike can embark on a week-long journey full of original shark-themed programming on Discovery Channel. This year’s Shark Week takes place from Sunday, Aug. 9 to Sunday, Aug. 16.

About the author

Jackie Cucco

Jackie Cucco

Jackie Cucco was a Senior Editor of The Toy Book, The Toy Insider, and The Pop Insider. She covered toy trends, pop culture, and entertainment news, and made appearances on national and regional outlets, including CBS, WPIX, News 12, and more. Jackie spends her time watching horror movies and working her way through every Stephen King novel out there.

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