Toy Insider’s Chief Toy Officer Laurie Schacht and Newsday’s Beth Whitehouse walked the show floor at Toy Fair New York and saw some of the hottest new toys of 2020. For more on the items featured in this segment, check out the product notes below.

SQUEAKEE THE BALLOON DOG

Squeakee is an interactive balloon dog pet that kids can train and feed. He'll listen and respond with more than 60 sounds and movements activated by voice commands and multiple touch sensors.

Product Facts

  • MSRP:
  • $59.99
  • Age:
  • 5+

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The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

BLUME BABY POP

Blume Baby Pops are the newest addition to the Blume World Each flower pot turns into a playset with 25 surprises to uncover. Hidden under every sprout is either a baby or a cute baby accessory, just pull and “POP” to reveal what's inside. Blume babies come wrapped in removable swaddles with unique hairstyles on…

Product Facts

  • MSRP:
  • $14.99
  • Age:
  • 3+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

HANDS FULL

Grab, twist, and tangle with the Hands Full game, featuring three different play modes. Master moves solo, play together with friends, or get competitive and see who can be the last one holding on.

Product Facts

  • MSRP:
  • $24.99
  • Age:
  • 8+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

THE #UPSIDEDOWNCHALLENGE GAME

Compete in challenges while wearing glasses that flip your vision upside down. Simple tasks such as writing your name and giving a high five become difficult. Share new challenges with #UpsideDownChallenge on social media. Compete in challenges while wearing glasses that flip your vision upside down. Simple tasks such as writing your name and giving…

Product Facts

  • MSRP:
  • $19.99; $29.99 CAD
  • Age:
  • 8+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

About the author

Bill Reese

Bill Reese

Bill Reese is Business Operations Manager at Adventure Media & Events, where he's worked since 2014. A former editor at Playbill and graduate of SUNY–Purchase, he spends most weekends rooting for the New York Red Bulls pro soccer team and making subway systems out of Brio trains with his little boy Jonah.

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