Source: PlayMonster/The Toy Insider

For nearly a century, preschoolers have enjoyed toys released under the Playskool brand, and chances are you were one of them.

Now, some iconic toys from that line are being reinvented for a new generation of kids beginning next year.

PlayMonster and Hasbro entered into a new deal to create new and reimagined products, including Playskool Weebles, Playskool Glo Friends, Playskool Little Wonders, and The Original MagnaTab. The new deal is the third relaunch from PlayMonster and Hasbro following Spirograph and Koosh.

Related: Become an Eco-Astronaut with PlayMonster’s Green Science Kit

Glo Friends is “a community of adorable, tiny, glow-in-the-dark bugs” inspired by the classic Glo Worm brand. Little Wonders are sensory playsets made from sustainable wood that feature pops of color, lights, sounds, and music. The Original MagnaTab is a Montessori-learning, sensory-based drawing tablet that uses magnets and a stylus to teach letters, shapes, and numbers in addition to engaging kids’ freedom of expression for open-ended freestyle drawing. Finally, the Weebles are the classic, roly-poly brand with the iconic tagline of “Weebles wobble but they won’t fall down” — character figures with kinetic action that have been around since the 1970s.

While there aren’t any pictures of the new toys just yet, keep an eye on this space! We’ll share more details as soon as we can!

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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