While we’re still obsessing over Marvel’s Avengers: Age of Ultron, Marvel and Disney Consumer Products are busy making licensing plans for next year’s film, Marvel’s Captain America: Civil War. Fans can expect to see products across a ton of categories, including apparel, accessories, footwear, toys, sporting goods, consumer electronics, seasonal products, costumes, party goods, stationery, food, home furnishings, and collectibles, to coincide with the film’s release next May.
Top brands, including Hasbro, Lego, Funko, Hot Wheels, Mad Engine, C-Life, Jay Franco, Global Brand Group, Kelogg’s, Hallmark, and American Greetings have already signed on to create merchandise for all demographics from kids to adults. Fans can expect to see products that showcase the Avenger’s team dynamic, as well as individual team members, such as War Machine, Falcon, Vision, Black Widow, and Black Panther.
In addition to exclusive fan gear, a celebration of Captain America’s 75th anniversary will take place with unique innovations to celebrate the storytelling themes of the film. More key partners and merchandise will be announced throughout this year and next year.
Marvel’s Captain America: Civil War picks up where Marvel’s Avengers: Age of Ultron left off, as Steve Rogers leads the new team of Avengers in their continued efforts to safeguard humanity. After another international incident involving the Avengers results in collateral damage, political pressure mounts to install a system of accountability and a governing body to determine when to enlist the services of the team. The new status quo fractures the Avengers while they try to protect the world from a new and nefarious villain.
