Sometimes the best toys are the simplest toys.

That’s definitely true for Magnetykes, a line of plastic figures and vehicles that offers a fun and entertaining way for kids to learn about magnets. The toy offers hands-on learning and helps kids bolster their coordination and language skills — all while learning about the basic functions and principles of magnetism.

Even the name itself is educational; the line is named after magnetite, which is the most magnetic, natural-occurring mineral on earth, and the word “tyke,” which means small child.

There are three Magnetykes figure sets available — Lodestone, Cobalt, and Magnesia — also based on real elements or a real place. Lodestone is a naturally magnetized piece of the mineral magnetite that attracts pieces of iron. Cobalt is one of only three naturally occurring elements that are magnetic (iron and nickel are the other two). Magnesia was an ancient Greek city in Ionia where lodestones are thought to have originated.


Each Magnetykes set includes a magnetic plastic figure, a vehicle, and a magnetic wrench. Kids can launch the four-wheeled vehicles across the floor or table using the magnetic wrench. Then, they can use it to pick up the vehicles, catch them, and spin them. Plus, the sets each include a sheet of metal that can be mounted to the wall, so kids can hang their Magnetykes up for safekeeping when they’re not in use. A 14-page, full-color comic book is included with each set. The comic books highlight the Magnetykes’ origin stories, helping to promote both imaginative and active play.

The magnets found at the core of the Magnetykes line are made of neodymium, a member of the Rare Earth magnet family, and are the most powerful permanent magnets in the world. The figures, vehicles, and wrenches are made of acrylonitrile butadiene (ABS) plastic, known for being tough and wear-resistant.

No batteries, lifetime use, and STEM knowledge: What’s not to love?