Toy Insider’s Chief Toy Officer Laurie Schacht spoke with Cheddar News’ Closing Bell at the Toy Insider’s annual Holiday of Play event to talk about the hot new toys kids will be asking for this holiday season. For more on the items featured in this segment, check out the product notes below, and for the complete rundown of the best toys of the holiday season, be sure to check our complete Toy Insider Holiday Gift Guide.


LEGO CITY MARS SPACECRAFT EXPLORATION MISSIONS

This 298-piece set features a mission spacecraft, a planet rover, asteroids, three minifigures, a robo-dog figure, and accessories. Kids can use the real LEGO bricks to complete on-screen missions in the mobile app.

Product Facts

  • MSRP:
  • $39.99
  • Age:
  • 6+

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MAGIC ADVENTURES MICROSCOPE

Kids can zoom in on eight double-sided smart slides that activate BBC videos and images, or use the reusable slides and the sample tray to collect their own discoveries. The microscope also has games and quizzes.

Product Facts

  • MSRP:
  • $79.99
  • Age:
  • 5+

Buy Now

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DISNEY JUNIOR ALICE’S WONDERLAND BAKERY ALICE DOLL & MAGICAL OVEN SET

This 10-inch Alice doll comes with a magical oven inspired by Alice's Wonderland Bakery. Kids can press the Wonder Whirl button to watch the cakes magically spin, hear sound effects and Alice's phrases, and more. JUST PLAY, justplayproducts.com

Product Facts

  • MSRP:
  • $39.99
  • Age:
  • 3+

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MAGIC MIXIES MAGICAL CRYSTAL BALL

Use the light-up magic wand and say the magic words to make the crystal ball fill with mist, which clears to reveal an interactive, fortune-telling Magic Mixie. Features more than 80 lights, sounds, and reactions.

Product Facts

  • MSRP:
  • $84.99; $119.99 CAD
  • Age:
  • 5+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

PLAYFOAM NATURALS

This 100% plant-based, nontoxic learning compound combines sensory play with sustainability. Kids can mold and shape this squishable compound for tactile play.

Product Facts

  • MSRP:
  • $16.99
  • Age:
  • 3+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

FASHION FIDGETS

Kids can grow their Fashion Fidgets collection with more than 35 fidget dolls to collect across three new series: Rainbow, Mermaids, and Pets. Each doll has three different fidget features and includes a keychain and a trading mat.

Product Facts

  • MSRP:
  • $5.99-12.99
  • Age:
  • 5+

GLOW FUSION MARKER COLORING SETS

Using the specially formulated glow markers, kids can create masterpieces that glow in the dark for up to four hours. Available in three themes: Mythical Creatures, Monsters & Aliens, and Deep Sea Creatures.

Product Facts

  • MSRP:
  • $14.99
  • Age:
  • 8+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

About the author

Bill Reese

Bill Reese

Bill Reese is Business Operations Manager at Adventure Media & Events, where he's worked since 2014. A former editor at Playbill and graduate of SUNY–Purchase, he spends most weekends rooting for the New York Red Bulls pro soccer team and making subway systems out of Brio trains with his little boy Jonah.

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