Hatchimals are not just a toy, they’re a way of life. Barnes & Noble will host a special Hatchimals Day event in select stores to celebrate the reveal of Spin Master‘s new Hatchimals on Saturday, October 6 at 2 p.m.

Attendees will be among the first to hear the new, untold story of the Hatchimals Hatchibabies! Barnes & Noble will lead interactive demonstrations of the new Hatchibabies, and give away Hatchimal-related surprises, while supplies last. There will also be coloring, activities, and a selfie-station for photos, which attendees can share on social media using the hashtag #HatchAtBarnes.

People can contact their local Barnes & Noble store or visit the Barnes & Noble Store Locator to see if Hatchimals Day is taking place in their area, and they can sign up for the event at bn.com. The new Hatchimals Hatchibabies will be available for purchase in stores starting on Friday, October 5.