Goliath Games has an unexpected hit on its hands that it’s using to do some good.
Virus is “the contagiously fun card game” and it arrived in stores this past January, just on the cusp of the global COVID-19 pandemic. In recent weeks, sales for the game have grown by 10 times as families spend more time indoors playing together. Now, Goliath is tapping into the surprising success to raise funds that will support the research needed to defeat the novel coronavirus and stop the spread of COVID-19.
All proceeds from Virus during the month of April will be donated to the United Nations Foundation’s COVID-19 Solidarity Response Fund for the World Health Organization (WHO).
“When we launched Virus, the concept was a fun family card game where players attempt to be the first one to get four healthy organs while blocking their competitors from achieving the same goal,” says Goliath’s Director of Marketing Mary Higbe. “Now, it’s hard to believe that we are living with a new reality, and we want to do want we can to contribute to our global community in helping to stop the spread of COVID-19.”
Additionally, Goliath Games is supporting organizations including the Children’s Medical Center Plano, Children’s Medical Center Dallas, and Highland Springs Senior Living Community with in-kind donations of puzzles and games.
“As our community continues to shelter in place to help flatten the curve, we hope puzzles and games are a way to strengthen bonds and ease the anxiety, and we look forward to continuing to give in multiple ways during this crisis,” Higbe says.
For more activities and resources for your family to do while staying safe at home, click here.