Straight from Disney stores in Japan, Shanghai Disney Resort, and Hong Kong Disneyland, Disney nuIMOs are ready to talk the catwalk as they head to the U.S. for the first time.
These miniature plush Disney characters feature an assortment of fashionable outfits and accessories that collectors can mix and match to personalize the dolls with different styles. On the first Monday of each month, Disney will release new accessories, outfits, or plush characters, starting with the introduction of Mickey, Minnie, Donald, Daisy, Stitch, and Angel. The clothing and accessories will feature partnerships with Loungefly (tiny backpacks for the dolls!), Spirit Jersey, Ashley Eckstein, and other stylish brands.
The name “nuiMOs” is a blend of the Japanese words nuigurumi, which means plush, and moderu, which means model. The plush dolls are flexible so kids and collectors can pose them to model the outfits chosen for them.
The worldwide collection will launch on Tuesday, Jan. 19, at select Disney parks, Disney stores, and shopdisney.com. The dolls will retail for $17.99 each, with outfits and accessories starting at $12.99.