Want to hear a recipe for kids’ future success? Crayons and machinery!
Crayola is partnering with Japan-based agricultural machinery company Kubota inspire future farmers, builders, and business owners to dream big by highlighting the creative roles that machines play in building and shaping communities. Activities through the partnership will include an interactive, in-person family attraction tour throughout the country, a special edition coloring book co-created by the two brands, and crafting experiences accessible online.
Beginning in May, Kubota and Crayola will turn Crayola Experience family attractions into “Kubota Machine Adventures” in a national tour. Families will be able to engage in more than 20 hands-on activities featuring Kubota’s iconic orange equipment — such as excavators, tractors, mowers, and terrain vehicles — across the fictional town of Crayonville. The tour will make a stop at Crayola Experience’s following locations: Orlando, Florida from May 17-June 18; Bloomington, Minnesota from June 30 to July 21; Easton, Pennsylvania from August 2 to September 12; Plano, Texas from September 27 to October 31; and Chandler, Arizona from November 15 to December 31.
Kids can also take part in a 48-page Kubota Coloring and Activity Book that features scenes of Crayola characters using Kubota equipment to get Crayonville ready for a big festival. Some of the pages feature characters digging a pond for a fishing contest, manicuring the baseball field for a tournament, harvesting from Granny Smith’s apple garden for her food tent, and more. Kids can find the special edition coloring book at the store inside Crayola Experience locations or from dealers in Kubota’s network of more than 1,100 dealerships across the U.S.
There’s also a contest to go along with this new partnership! Kids that are 12 years old or younger can showcase their artistic talents at the upcoming Kubota Country Kids Coloring Contest between May 17 to December 31 for a chance to win a $200 Kubota merchandise gift card. Kids can submit an original drawing of Kubota equipment hard at work in their community, or color a downloadable template from kubotacountrykids.com.
Find more information and additional online activities, including free coloring pages and crafting projects, at crayolaexperience.com/kubota or crayola.com.
