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New Products

Travel to the Land of Dough for Eco-Friendly Play Putty

The putty has sustainable packaging *and* glitter

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It’s Time to Go Shopping with Hasbro’s Nostalgic Mall Madness Board Game

It’s time to go shopping with Hasbro’s updated Mall Madness game.

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Mattel Goes for the Gold with New Olympics Collection

Mattel unveils gold medal-worthy toys inspired by the Tokyo Olympics.

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Save the World with Wonder Woman: Challenge of the Amazons

Kids have to work together to defeat Diana’s enemies!

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Spin Master Celebrates 60 Years with New Etch A Sketch Designs

Spin Master sketches new collaborations in honor of Etch A Sketch’s 60th anniversary.

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Collect New Squishy and Scented Bubble Trouble Dolls

The first wave of Bubble Trouble dolls will be available this spring.

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Rock out to JoJo Siwa’s D.R.E.A.M. Concert from Home

Nickelodeon star JoJo Siwa performs her greatest hits — straight to your TV.

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Micro Machines Get a Super Upgrade

Wicked Cool Toys will introduce the new line at Toy Fair New York.

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Actress Natalie Portman Pens a Book of Fable Retellings

Macmillan Children’s Publishing Group announces a book of fable retellings from Natalie Portman.

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This New Babybjörn Collection Is a Dramatic Floral Dream

BabyBjorn’s newest range introduces a botanical print design.

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