Search...

Expert Reviews
Plush

February 16, 2020

Stay Warm and Cozy with Hug-A-Pets

Who loves hugs? Hug-A-Pet does!

Read more
February 11, 2020

Support Your Squishy Squad with New Squishmallows

The #SquishmallowSquad is growing and squishier than ever!

Read more
February 5, 2020

Kids Learn & Play with Jazwares’ New Blippi Line

E is for edutaining!

Read more
January 15, 2020

Reveal Purr-fect Collectibles with the New Kitten Catfe Collection

Kittens + Coffee = major cuteness!

Read more
December 28, 2019

Ride Along ‘Doo-Doo-Doo-Doo’ with the Baby Shark 6-Volt Plush Ride-On

Mommy Shark and Daddy Shark approve!

Read more
December 16, 2019

Love to Hug Elmo Is Your Kid’s New Best Friend

He sings in English and Spanish!

Read more
December 9, 2019

Take Home a Viral Internet Sensation with Baby Shark Song Puppets

These puppets are addictive and fun like the song they’re based on!

Read more
December 7, 2019

The Original Doodle Bear Brings Back a ’90s Favorite with a Tech Twist

Kids can doodle and design on this plush bear, then wash it to start all over!

Read more
December 3, 2019

Unwrap More Than 25 Surprises with the Rainbocorn Big Bow Surprise!

Unhatch unicorns, bows, and more!

Read more
November 24, 2019

Get Grooving with Boppi the Booty Shaking Llama

Don’t be moody, shake your booty!

Read more
Holiday Gift Guide Banner
Gift Guide Links
HOT 20 STEM 10 12 Under $12 0-2 3-4 5-7 8+

Industry Trends

Subscribe to
Our Newsletter!

Pop Trends