Unbox Mini Fashion Surprises with Boxy Girls

Online shopping is my addiction. Coming home to that package on my doorstep, tearing open the box, rifling through the shipping confetti, and peeling back the tissue paper to reveal whatever shiny new gift is inside (#treatyoself).

Boxy Girls, by Jay@Play, feeds into this addiction with a whole new take on the thrill of getting something in the mail. Playing into the super popular unboxing and blind bag trends, each doll comes with four little packages chock full of surprises that kids can open.

The fun starts before kids even get to the doll and the miniature Boxy Girls packages, with the larger package of the toy as a whole. There’s a “Tear Here” strip at the top of the box so that kids can open it the same way they would a package that comes in the mail, rather than a doll they bought at the toy store. The outside of the box is decorated with mailing labels that say things like “fragile,” “keep dry,” and “this way up.”

Once kids open the larger package, they’ll find their Boxy Girl doll, and the four mini boxes that their doll ordered online, from a fictional store called “Boxy Girls.” Each mini package looks just like a real shipping box, only shrunken down. They are cardboard boxes about 1 inch x 1 inch, complete with shipping labels, “handle with care” stickers, and shipping tape that kids can tear open.

Some items are wrapped delicately in tissue paper that needs to be unraveled, while others are boxed up in packing material and paper confetti. Kids can unbox the mini packages to find what the dolls ordered, including things like purple hair extensions, oversized green earrings, purple heels, and a purse shaped like a lime slice that I need IRL. The boxes have different printed designs inside – like flowers, flamingos, or pineapples – that add to the surprise. They also come with stickers and thank you notes.

All of the gifts can be used as accessories for the doll so kids can continue to play even after everything is unboxed. The dolls are 8 inches tall and feature five points of articulation. They each have an identity, like Riley the music-lover with the long black hair and the cat-eared headphones, Brooklyn the trendsetter with the big yellow bow and watermelon-print dress, Willa the boho chick who loves flamingos and flip flops, or Nomi the party girl with the leopard print and space buns.

There’s also a Boxy Girls Fashion Pack, which includes six more packages of fashion surprises, without the doll, so kids can continue to collect accessories to dress up the dolls they already own.

There’s nothing like the rush of receiving a package, so let the unboxing begin!



Manufacturer: Jay@Play
MSRP: $14.99 for Doll Set, $9.99 for Fashion Pack

5 Responses to “Unbox Mini Fashion Surprises with Boxy Girls”

  1. Ronald Santos

    On July 18, 2018, I bought a doll from this company on their website as a gift for my niece. I understood from the confirmation email of my order that the item would take “2-3 weeks for delivery,” which I was ok with. On August 13, 2018 I called the customer service number and spoke with a lady named Janine and she informed me that the item was still backordered. I told her “ok” I would call in weeks time. Today, August, 22, 2018 I called again and once again spoke with Janine. She informed me that my order had been cancelled because I used PayPal to make my payment, and that the order gets cancelled if they do not ship the item with in 30 days. I was upset with this information, so I asked to speak with a manager and Janine decided to hang up on me. I called back and once again asked to speak to a manager and once again Janine hung up. The disappointments in this whole ordeal is:

    1. Why was I not informed of this cancellation policy when I called on August 13, 2018?

    2. The customer service rep was rude, and obviously incapable of dealing with this issues.

    3. Where is the communication from this company to paying customers.

    Looking at other people’s reviews, I see that I am not the only one that feels this way. My assumption is this company is garage store company meaning that this is not a legitimate business and the people are running this in their garage without the know how or ability to run a company. They probably order this product from China and do not construct it in a warehouse. BE CAREFUL and DO NOT SPEND your hard worked money on this company or their products. You will be left disappointed and let down.


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