Blippi has been a popular “edutainer” with kids ages 2-7 since 2014, and his energetic videos have racked up more than 12 billion views.
The new line includes surprise boxes, mini vehicles, Blippi figures, a plush Blippi, and a Blippi costume.
With Blippi Surprise Boxes — Learning Numbers and Learning Colors, kids can break open nine different boxes full of surprises. Each box teaches them a number from one to nine and includes an accessory that corresponds to the number they just learned.
The Blippi Ball Pit Surprise has 12 figures for kids to collect. Each Blippi figure holds onto an object that starts with the letter that they just learned, and kids can build with blocks to learn even more letters and shapes.
The toys are available now in the U.S. at Walmart and Amazon.