Santa’s in a glass case of emotion!

Bass Pro Shops and Cabela’s are keeping Christmas dreams alive with a creative and socially distant way for kids to safely visit with Santa Claus. The outdoor recreation retailer is offering a reimagined — and free — Santa’s Wonderland experience in its retail stores with safety protocols in place to protect visitors from COVID-19.

The experience features a digital reservation system in advance, temperature screenings, a sanitation squad made up of Santa’s elves, face coverings for all team members, and a “Magic Santa Shield” that places Santa in a glare-free, protective barrier to give families a contactless visit. The shield is cleaned and sanitized between each visit. Visitors will receive a free photo with Santa, as well as a free, customized digital video that they can share on social media.

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Santa will arrive at the stores on Nov. 7 and families are invited to a socially distant tailgate event in designated parking spots with a free outdoor parade featuring giveaways, Christmas carols, hot cocoa, and an appearance by Santa himself. Families can get their photos taken with Santa through Dec. 24.

Advance reservations are open now at basspro.com/santa and cabelas.com/santa.

About the author

Jackie Cucco

Jackie Cucco

Jackie Cucco was a Senior Editor of The Toy Book, The Toy Insider, and The Pop Insider. She covered toy trends, pop culture, and entertainment news, and made appearances on national and regional outlets, including CBS, WPIX, News 12, and more. Jackie spends her time watching horror movies and working her way through every Stephen King novel out there.

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