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Maddie Michalik

Maddie Michalik is the senior editor at the Toy Insider, where she reports on news, trends, and writes weekly product reviews. She travels to TV stations throughout the U.S. and Canada to show off her favorite products on TV! Maddie is also the editor-in-chief of leading trade magazine The Toy Book and weekly e-newsletter Toy Report, keeping the toy industry up to date with the latest happenings. Her love for consuming media is surpassed only by her love creating it, and she truly believes that the world would be a better place if everyone just played with a toy for 15 minutes a day. You can often find her rereading the Harry Potter series with a cup of coffee in her hand and patiently waiting for a The Lego Movie threequel to come out. For more of her antics, follow Maddie on Twitter and Instagram @MaddieMichalik.

Get the Party Started with Deer Pong

Get your head in the game — Bucky’s is already!

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The Force Is Strong with This ‘Baby Yoda’ Bluetooth Speaker

The quality of this Bluetooth speaker is just as strong as The Force.

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Ready to Train Your Own Squeakee? WIN this New Interactive Toy from Moose Toys!

There are so many chances to win a Squeakee The Balloon Dog this week!

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2020 Top Toy Trends: Mind and Body Builders

Decompress and de-stress with these top toys.

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The Squishy Water Beads Science Lab Delivers Educational, Sensory Play

This science kit is educational AND gives us all the feels.

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Color and Clean Cute Pets with the Crayola Scribble Scrubbie Grooming Truck

Color, rinse, and re-pet to customize little pet collectibles over and over again.

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Join Us for Our #SensoryFX Party on Twitter: Oct. 16!

Win Sensory FX prizes all week long from Just Play!

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Sensory FX Is What ASMR Dreams Are Made Of

Zip, click, twist, spin, flip, and more for a satisfying sensory experience.

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Goodnight Coney Is Always Ready for Bedtime

This doll is your baby’s newest bedtime routine BFF.

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