Top Toy Trend: Focus on Family
Toys are not just for kids. The entire family can enjoy unplugging from their devices and engaging in some old school playtime. Instituting a family game night with tabletop games is a great way to… read more
Read more
Have a Ball (Pit) with Paw Patrol
Just the thought of a ball pit ushers in memories of childhood and fun times at McDonalds and Chuck E Cheese, floundering around, pretending to swim, and hiding underneath the sea of plastic orbs with… read more
Read more
The Best Toys from the ’80s Are Back
As a child of the ’80s, I am way older than most of the Toy Insider review team. When I make references to ’80s pop culture in our office, I’m usually on the receiving end… read more
Read more
Punk Rockers in Training (and Their Parents) Will Love Play Date’s Latest Album
As a teenager on Long Island in the ’90s, I was very much into underground music and the punk rock scene. I had easy access to New York City via the Long Island Rail Road… read more
Read more
Blow a Child’s Mind with a Book All About Them
Kids tend to feel like the world revolves around them. And why shouldn’t it? They are the apple of Mommy’s eye; they’ve got Daddy wrapped around their little finger—life is good. So what do you… read more
Read more
Softjox Plush Are Cuddly, Personalized Friends
Softjox is a line of plush sports characters. They are not based on real sports players; they are just cool, cute, and original. The best part is that they are customized with a kid’s name… read more
Read more
Noomie Offers Silly R/C Fun for Girls
Lena had a lot of fun testing Noomie, by WowWee, which is a fun R/C designed with girls in mind. There are not a lot of options for R/Cs that are developed with younger… read more
Read more
Tips for Finding That Must-Have Toy
The holidays are suddenly upon us, and Christmas music is in the air. Toy commercials are hitting hard and kids’ wish lists are growing longer each day. This is the time of year when something… read more
Read more
Race, Drift, and Spin with Razor’s PowerRider 360
As a kid who never did get her dream gift of an electric-powered ride-on, I jumped at the chance to test drive Razor USA’s PowerRider 360. This classic-style three-wheeler powers up at the push of… read more
Read more
Fashion Plates Are Still Tops for Fun and Easy Creative Play
One of my favorite toys as a child of the ’80s was Fashion Plates. So simple, yet so fun, Fashion Plates lets kids design their own outfit combinations, add fresh patterns and colors, and show… read more
Read moreHoliday Gift Guide Banner
Gift Guide Links
Industry Trends
Jackie Breyer