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As Seen on TV

Hot Holiday Toy Preview on AP-TV

A sneak peek at this year's hottest toys.

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Sweet Suite Goes Virtual on CBS News

The Toy Insider Mom talks about how Sweet Suite went virtual in 2020.

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Toys for a Fun Road Trip on Portland’s Afternoon Live

Keep kids calm on your next road trip with these great new toys.

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Toys for Fun in the Sun on Good Day Columbus

These summertime toys are hot, hot, hot!

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summer Gift Guide

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Reviews

Give Your Blume Dolls an Animal Bestie with Blume Petal Pets

Add water to “blume” a pet and a collectible charm bracelet!

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Make Movie Masterpieces with the VTech KidiZoom Creator Cam

This kid-safe, kid-friendly camera comes with everything you need to make fun videos!

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New VIP Pets Wash Away Boredom

There are endless ways to design their 12-inch hair!

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Drop into Battles with the New Beyblade Burst Rise Hypersphere Vertical Drop Battle Set

Spin into fun with this new Beyblade arena!

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Build and Learn with the Mega Bloks First Builders Schoolhouse

Get ready for school and learn with the Mega Bloks First Builders Schoolhouse!

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Kids Can Save the Day with the PJ Masks Transforming 2 in 1 Mobile HQ

It transforms from the Seeker into the headquarters!

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JunkBots Are Truly Trash Meets Treasure

Kids can discover, mix, and match 36 different characters!

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Have the Perfect Day of Play with Brand-New Peppa Pig Products

From a playset to new books and accessories, check out these oinktastic new Peppa toys!

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Game Night Takes Off with Drone Home

This interactive game incorporates a real drone for high-flying fun.

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The Fresh Dolls Represent Beauty for All Skin Tones

Support a woman- and Black-owned company with these awesome dolls.

Read more

Give Your Blume Dolls an Animal Bestie with Blume Petal Pets

Add water to “blume” a pet and a collectible charm bracelet!

Read more

Make Movie Masterpieces with the VTech KidiZoom Creator Cam

This kid-safe, kid-friendly camera comes with everything you need to make fun videos!

Read more

New VIP Pets Wash Away Boredom

There are endless ways to design their 12-inch hair!

Read more

Drop into Battles with the New Beyblade Burst Rise Hypersphere Vertical Drop Battle Set

Spin into fun with this new Beyblade arena!

Read more

Build and Learn with the Mega Bloks First Builders Schoolhouse

Get ready for school and learn with the Mega Bloks First Builders Schoolhouse!

Read more

Kids Can Save the Day with the PJ Masks Transforming 2 in 1 Mobile HQ

It transforms from the Seeker into the headquarters!

Read more

8 of the Best Water Toys for Babies

The best toys for keeping babies cool this summer.

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JunkBots Are Truly Trash Meets Treasure

Kids can discover, mix, and match 36 different characters!

Read more

Have the Perfect Day of Play with Brand-New Peppa Pig Products

From a playset to new books and accessories, check out these oinktastic new Peppa toys!

Read more

The Fresh Dolls Represent Beauty for All Skin Tones

Support a woman- and Black-owned company with these awesome dolls.

Read more

Game Night Takes Off with Drone Home

This interactive game incorporates a real drone for high-flying fun.

Read more

Ring in Summer with these Lawn Games from Antsy Pants

These trendier ring toss versions amp up your backyard fun!

Read more

Hone Your Wizarding Skills with the Harry Potter Spellcasters Game

Think you know your 'Accio' from your 'Incendio'?

Read more

The Jungle Cruise Adventure Game Is a Boatload of Fun

Skip the Magic Kingdom lines and take the jungle adventure home!

Read more

Try to Multitask Like a Pro in this Hysterical, High-Pressure Party Game

Stress has never been more fun.

Read more

Say Hello to Bye, Felicia! for Your Next Game Night

In this party game, the key is thinking alike!

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Break the Board Fixes Up the Fun

Kids chop, swipe, and strike their way to victory!

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Solve a Mystery on the Mississippi in the Newest Exit Series Game

This cooperative game puts your detective skills to the test!

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Come In Like a Wrecking Ball with SwipeShot

Swipe, swing, smash, and bash with this active-play game!

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Kids Cooperate to Save Themyscira in Wonder Woman: Challenge of the Amazons

Wonder Woman’s home is under attack — but your family can save it.

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Have the Perfect Day of Play with Brand-New Peppa Pig Products

From a playset to new books and accessories, check out these oinktastic new Peppa toys!

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‘Scoob!’ Drives the Mystery Machine into the 21st Century

The power of friendship saves the day in the new tale.

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‘Gigantosaurus’ Is Dino-mite Gaming for the Whole Family

Kids can go on prehistoric adventures in the new 'Gigantosaurus' video game.

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Jinkies! Unmask the New Trailer for ‘Scoob!’

Everybody’s favorite meddling kids are back!

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Kids Can Compete to Be CEO of Crayola … for a Day

Five kids can have the dream job for a day!

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Actress Gabrielle Union Celebrates Babies with New Book

Gift tip: It comes out five days before Mother's Day!

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Kids Interact with the World of Dr. Seuss Using New AR Alphabet App

From Aunt Annie's Alligator to Zizzer-Zazzer-Zuzz!

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History Inspires Kids to Change the World in New Kids’ Album

Kids can learn to raise their voice for what's right.

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For Adventure, Family Fun, and Magic, the Best Way Is ‘Onward’

It's a magical adventure with lots of Pixar heart.

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Abercrombie Kids Introduces the Kind Crew

The six kids are raising money for charity through dance!

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Build and Learn with the Mega Bloks First Builders Schoolhouse

Get ready for school and learn with the Mega Bloks First Builders Schoolhouse!

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Sail the High Seas with the Little Tikes Island Wavemaker Water Table

Make a splash with backyard fun full of pirate adventures!

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Tinkle Crinkle Plush Collection Provides Tactile Touch for the Modern Baby

Tinkle Crinkle by Baby GUND is a collection of plush baby toys with contemporary prints for the modern baby.

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Twelve Easter Gifts That Even an Easter Bunny Would Love

Looking for last-minute Easter gifts for everyone on your list? Here are some spectacular spring-themed toys to consider.

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Kids Can Build Sustainably with Mega Bloks First Builders Plant-Based Blocks

Plant-based blocks in sustainable packaging you can feel good about.

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Little Cuties Dolls Offer Full-Size Fun

These new, 8-inch dolls are great for on-the-go play!

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Spring into Outdoor Fun with Free Tinkergarten Programs

Celebrate daylight savings time with an extra hour outside!

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Stay Warm and Cozy with Hug-A-Pets

Who loves hugs? Hug-A-Pet does!

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Support Your Squishy Squad with New Squishmallows

The #SquishmallowSquad is growing and squishier than ever!

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Madame Alexander’s Babble Baby Has a Lot to ‘Say’

Say hello to your baby's new baby!

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Give Your Blume Dolls an Animal Bestie with Blume Petal Pets

Add water to “blume” a pet and a collectible charm bracelet!

Read more

Build and Learn with the Mega Bloks First Builders Schoolhouse

Get ready for school and learn with the Mega Bloks First Builders Schoolhouse!

Read more

Kids Can Save the Day with the PJ Masks Transforming 2 in 1 Mobile HQ

It transforms from the Seeker into the headquarters!

Read more

Have the Perfect Day of Play with Brand-New Peppa Pig Products

From a playset to new books and accessories, check out these oinktastic new Peppa toys!

Read more

The Fresh Dolls Represent Beauty for All Skin Tones

Support a woman- and Black-owned company with these awesome dolls.

Read more

Mira, Royal Detective Dolls Are on the Case to Solve Boredom

Kids can solve mysteries with Mira in August!

Read more

Ring in Summer with these Lawn Games from Antsy Pants

These trendier ring toss versions amp up your backyard fun!

Read more

High-Fashion, High-Hair — 3 New Hairdorables Have it All

New dolls feature the longest hair yet, prom looks, and artsy twists

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Wing-A-Bubbles Bring Summer Bubble Fun to the Backyard

Amp up your bubbly playtime with these fun character-themed bubble wands!

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Schleich Isn’t Kitten Around with this new Farm World Set

The set goes with any of the toys from the Farm World collection!

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Drop into Battles with the New Beyblade Burst Rise Hypersphere Vertical Drop Battle Set

Spin into fun with this new Beyblade arena!

Read more

Game Night Takes Off with Drone Home

This interactive game incorporates a real drone for high-flying fun.

Read more

Oh! My GIF Is Oh! My #Fun

Spread the hashtag feels with friends and family with this latest social media collectible

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Make Summer Blaster Battles Sweeter with this Marshmallow Blaster

Launch real mini marshmallows up to 40 feet away with this yummy toy!

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Hone Your Wizarding Skills with the Harry Potter Spellcasters Game

Think you know your 'Accio' from your 'Incendio'?

Read more

The Jungle Cruise Adventure Game Is a Boatload of Fun

Skip the Magic Kingdom lines and take the jungle adventure home!

Read more

Try to Multitask Like a Pro in this Hysterical, High-Pressure Party Game

Stress has never been more fun.

Read more

Jazwares’ New Line of BLACKPINK Collectible Dolls Are Here

These new collectibles will hit you with that ‘Ddu-Du Ddu-Du.’

Read more

Say Hello to Bye, Felicia! for Your Next Game Night

In this party game, the key is thinking alike!

Read more

Solve a Mystery on the Mississippi in the Newest Exit Series Game

This cooperative game puts your detective skills to the test!

Read more