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Toy Insider Mom Brings Family Game Night to PIX11

Thanksgiving may best be known for stuffing our bellies with turkey and yummy yummy pumpkin pie. But, one of our Toy Insider Mom’s favorite Thanksgiving traditions isn’t based around food—but around fun! So this year,… read more


Ever After High Thronecoming Dolls Compete for the Crown

Mattel’s wildly successful Ever After High doll line features the daughters of classic princesses and villains in well-known stories such as Goldielocks, Snow White, Cinderella, and more. Four of the characters have been nominated to… read more

The Dolls of Monster High Take Over Hauntlywood

The ghouls of Monster High have become something like an epidemic. What started out as a fashion doll line for girls ages 6 and up has transcended to book deals, DVDs, and Nickelodeon TV specials. Mattel’s newest doll line,… read more


The Toy Insider’s NEW #FanTOYsticFridays!

FanTOYstic Fridays is BACK on Twitter starting September 1, with a whole new way to play! Every Friday, the Toy Insider will post this FanTOYstic badge on one sponsored toy review on our website. And… read more

Owner of Hollywood Heroes and star of the reality TV show Toy Hunter, Jordan Hembrough poses with a plush version of himself.

On the Hunt with Jordan Hembrough

When you step inside Hollywood Heroes in Westwood, NJ, you can literally smell the nostalgia (for those of you who are unfamiliar, nostalgia smells similar to dust-covered cardboard and childhood memories—but like, in a good way). In… read more

Motion Control Thomas Puts Little Ones in Control

My First Thomas & Friends Motion Control Thomas, from Fisher-Price, puts the power in kids’ hands, giving them a simple way to control where Thomas goes. There’s no track—kids simply wave their hand or the… read more

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