Get a Good Night’s Sleep with Soft Lites

✋Raise your hand ✋if getting your kids to sleep seems like an impossible feat certain days. Some kids just don’t want to go to bed, firmly stating that they are not tired, they “forgot” how to… read more

The Hatching Continues with Hatchimals Colleggtibles

Something new is hatching. Spin Master’s interactive Hatchimals were the hottest toy of the year in 2016, selling out at all retailers before Christmas. The magical hybrid animals garnered the attention of millions of kids,… read more

Tiki Cards Bring Collectibility to Nail Art

Collectibles nowadays come in all shapes and sizes, from dolls and action figures to teeny tiny grocery-themed characters—and now, even nail art. At first glance, Tiki Cards look like normal trading cards, but they’re actually collectible nail stickers.… read more

Madballs: Ready to Gross-Out a New Generation

The 1980s: A time of big hair, hilarious sitcoms, and gross toys. Madballs originally bounced into the toy box in 1986 as a series of toy rubber balls. Best remembered for their horrendously bad looks,… read more

Strawberry Shortcake Throws Back to Original Design

Most desserts are known for their sweet deliciousness, but others are best known for the adorable toys named after them. While some may start salivating at the mention of strawberry shortcake, others are washed over… read more

Kick Back at the Squinkieville Clubhouse Playset

No matter how many collectibles kids may have, you can guarantee that they’ll want that collection to continue to grow at an alarming rate. That being said, when their collection has nearly maxed out, they’ll probably… read more

MagicMeeMees Are Expressive New Collectibles

It can be tough for kids to explain how they are feeling—but that’s no problem for MagicMeeMees. A new interactive collectible line from Future of Play, MagicMeeMees are cute little plastic creatures that vibrate and light… read more